Taylor Swift has made Billboard history as the first woman, and third artist overall, to possess four albums in the Billboard 200 chart’s Top 10 at one time.
Chart-topper: Her recently released re-recording, ‘Speak Now (Taylor’s Version)’, debuted at the top spot, which is her 12th No. 1 album.
* This achievement pushes Swift past Barbra Streisand for the most chart-topping albums by a female artist.
* ‘Speak Now (Taylor’s Version)’, also counts with six previously unreleased songs and it registered the biggest week for any album this year according to Billboard.
Historical precedence: Taylor Swift is the first artist to have four albums in the Top 10 simultaneously since Herb Alpert in 1966, with only Prince having ever achieved the same posthumously.
* This is not Swift’s first Billboard record, she became the first artist to sweep the entire Top 10 on Billboard’s Hot 100 in October 2022.
Surprising outcome: Several factors have contributed to Swift’s chart success.
* As well as the release of ‘Speak Now (Taylor’s Version)’, Swift’s ‘Eras Tour’, the release of the ‘Lover’ song “Cruel Summer” as a single, and her prominence in the soundtrack of ‘The Summer I Turned Pretty’, are all likely contributors.
Economic impact: Taylor Swift’s latest tour named ‘Eras Tour’, is also making a significant impact on economy as per economist Mara Klaunig.
* Fans traveling to cities for her concerts are spending heavily not only on tickets, but also on hotels, merchandise, custom outfits and themed activities.
* As one example, the Federal Reserve Bank of Philadelphia credited Swift’s concerts for the highest month of hotel revenue since the start of the pandemic.
Social impact: Swift celebrated the release of ‘Speak Now (Taylor’s Version)’ at a Kansas City concert, where she premiered a music video for a new track and added a new song to her setlist.
* On social media, she described this as “unfathomably special”.
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